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Welcome
to the 2012 media kit for The CPA Journal!
Each month, your advertising will reach over 33,000
accounting
and financial
professionals and members of the New York
State Society of CPAs. This loyal audience has buying power,
and they buy products and services they read about in The
CPA Journal. Here is just a sample of what you are
about to find out about this influential audience:
-
99.5% of readers are Certified Public Accountants (CPAs).
- The
average reader has been a CPA for 20.6 years.
-
The average reader has been receiving The CPA Journal
for 18.1 years.
- 71.6%
of the readers took buying action as a result of information
they saw in The CPA Journal in the past 12 months.
- 60.3%
of the readers recommend or approve buying actions for
their clients.
- 87.7%
of readers say The CPA Journal is their #1 benefit
of membership in the NYSSCPA and that the publication
is useful to them in their work.
To
download our 2012 Media Kit, click
here.
Contact
Molly Deise at (410) 893-8003, x23 or Katie Gribbin at 410-893-8003,
ext. 12. to discuss how The CPA Journal can help
you market your company!
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The
CPA Journal is
broadly recognized as an outstanding, technical-refereed publication
aimed at practitioners, educators, regulators, and other financial
professionals. Our goal is to provide the Journal’s readers
with insight and analysis on developments in the areas of accounting,
auditing, taxation, finance, management, technology, and professional
ethics.
©2011
The New York State Society of CPAs. Legal
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